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It would also require people to invest in the “customer experience,” even with people hey aren’t attracted to or willing to commit to.After all, they don't call it a "meet market" for nothing.
PAUL OYER: Well, in everyday life, we’re always going around making decisions and some of those decisions are very costly.
I’ve seen perfectly wonderful souls remain in abusive relationships, simply because they felt it was better to be with be fixed.
It would literally take our society as a whole to look at the way we treat people in order to do so.
Traditional heterosexual dating apps have a fatal flaw: women get flooded with low-quality messages – at best vapid, at worst boorish – to the point where checking the inbox becomes an unappealing chore.
Partly as a result, men see most of their messages ignored.
Using a combination of basic economic principles, demographics, game theory, and number crunching, Jon Birger explains America’s curiously lopsided dating and marriage market among single, college-educated, looking-for-a-partner women.
Birger investigates not only the consequences of this unequal ratio of college-educated men to women on dating but also a host of other social issues.
We no longer treat one another as humans, and why would we?
No one seems to care about actually doing the right thing anymore, anyway.
However, we invest in those search costs because it’s worth it, because we get something we really want.
And so when we think about a place where investing and getting what you really want is particularly valuable, it seems like the market for a life partner is hard to beat.
Another study, co-authored by famed behavioral economist Dan Ariely, uncovered similar online-dating preferences."Men and women prefer a high-income partners over low-income partners," the authors wrote in the journal Quantitative Marketing and Economics.